Last updated Feb 15 2023

Our Values

Invisibly is an app that gives you a new way to access and pay for premium content that is typically behind a paywall – by leveraging the value of your data. Founded by Jim McKelvey (co-founder, Block, formerly known as Square) and backed by Peter Thiel’s Founders Fund, Invisibly is building a future where people earn from their data to access content they love.

Our name is a reflection of our mission. Invisibly works in the background to empower people through transparent data practices and give you access to the content you love. Plus, we throw in some bonuses along the way.

Jim McKelvey is Invisibly’s Founder and CEO. Over the course of his career he has done it all. He is the Co-founder and Director of Block (formerly Square) and his iconic card reader design was inducted into the Museum of Modern Art. He has done everything from being a serial entrepreneur, inventor, artist, and philanthropist. He serves as a Deputy Chair of the St. Louis Federal Reserve and not to mention, he is the author of The Innovation Stack: Building an Unbeatable Business One Crazy Idea at a Time. In 2017, McKelvey founded Invisibly, an ambitious project to give people a new way to access and pay for content.

We’re relentlessly dedicated to extraordinary talent and are always searching for committed people to join our team. Check out our careers page to learn about available roles. We can’t wait to hear from you.

At Invisibly, transparency is key. We built our privacy policy around our User Bill of Rights. Here are links to our privacy policy and terms and conditions.

Invisibly is committed to empowering people with their data on a global scale. While we do not have a public date to share at present, stay tuned for more to come.

Follow us on social media to stay up to date on all Invisibly has to offer. You can also check out our Press page to read about Invisibly in the news.

Feel free to send us an email at for tech support and at for everything else.

Our Values

Absolutely, we believe transferability is a fundamental right. You have complete access to your data at all times.

You can delete your data at any time. Personal data deletability is a fundamental right.

Of course. You can stop sharing at any point. Based on how data is licensed to brands, it may take up to 30 days for your data to completely disappear. However, once you stop sharing, it is gone.

We don’t mess around with data security. Your data can only be accessed with your account credentials. We use the latest in Cloud data security. This way we ensure data security encryption on every level.

Computers run the relevant programs to process your data. But don’t worry, we aren’t completely automated. If we suspect a fraudulent account, humans will review the account data and investigate.

The General Data Protection Regulation (GDPR) is a European Union law that requires organizations to safeguard personal data and uphold the privacy rights of anyone in EU territory. While we currently do not offer our service in the European Union, we are actively working towards compliance.

To enable third-party cookies, head to this page for step-by-step instructions.

Our Values

You do not need to create an account to access the Invisibly feed. When you run out of points, you can create an account in the app to earn points that are used to unlock paywalls from premium publications.

Visit your account settings once logged into your account, and edit your profile information.

Click “forgot my password” in the login/sign up screens and follow the instructions.

We are sorry to see you go—you can delete your account by visiting the profile screen in the app. If you have lost your password you can send us an email at

If you are signing up with an email account that has been used in another Invisibly profile you will need to use a new one. In the event that something else is going on, please feel free to contact so we can help you out.

Our current release is available with the Invisibly app for both iOS and Android devices in the US only.

As a platform that puts people first, we value what you have to say. We’d love to hear from you at

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